PIF Awards 2021

The 2021 Pet Industry Federation Awards are now open for entries!Awards 2021 Logo

What are the PIF Awards?

The PIF Awards celebrate success across a wide range of products, services, companies and individuals and provide the perfect platform to recognise excellence and innovation in the industry. After such a turbulent year, the opportunity to highlight the outstanding achievements made throughout the pandemic, is more important than ever. The winners will be presented with their awards on Thursday 21 October at Whittlebury Hall Hotel, Northamptonshire alongside a fabulous black-tie dinner with entertainment in the evening.

What categories are there?

Pet businesses are invited to submit a nomination across the 16 categories available this year:

1)    Product Innovation Awards – Dog, Cat, Reptile/Fish, Small Mammal/Bird
2)    Manufacturer of the Year
3)    Wholesaler or Supplier of the Year
4)    New Business of the Year
5)    Grooming Business of the Year
6)    Kennel of the Year
7)    Cattery of the Year
8)    Pet Service Business of the Year
9)    Home Boarding Business of the Year
10)    Dog Daycare Business of the Year
11)    Online Business of the Year
12)    Export Business Award
13)    Sustainability Award
14)    Pet Retail Chain of the Year
15)    Independent Retailer of the Year
16)    Special Achievement Awards - Student & Pet Professional

How do I apply?

Those interested in applying should check the list of criteria which are available to download below and ensure that they cover the areas that judges will be specifically looking for in the entries.

ENTRY CRITERIA (PDF file)

It's free to enter the awards, but entries must be submitted to This e-mail address is being protected from spambots. You need JavaScript enabled to view it by Friday 16 July 2021.

 Further details on any aspect of the event are available at www.petfederation.co.uk or from This e-mail address is being protected from spambots. You need JavaScript enabled to view it on 01234 224507
 

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